Mademoiselle Guerlain by Guerlain: launched in 2014. Guerlain has a habit of reissuing fragrances under new names and in this case, Mademoiselle Guerlain is the rebranded fragrance La Petite Robe Noire 2 , created by Thierry Wasser and launched in 2011. The name may be a direct reference to Guerlain's 1880s perfume, Bouquet Mademoiselle.