"M. Guerlain who is an authority on all matters relating the uses and abuses of scents says that it is the greatest to imagine that sachet powder perfumes. According to him, the only pleasant way of perfuming "laces, linen and ladies" is with an extract and a vaporiser; nothing else is of any real use. It is also a mistake to adopt one perfume alone, for it is essential not only to vary one's perfume with the seasons, but for every occasion. We do not wear the same dress in the evening as in the morning, in a motor-car, or in the saddle, and a moment's reflection will show that the scent that is agreeable in the open air can be offensive at a dinner-table. If we once study this question, as it should be studied by all women of refined taste, we shall find that we cannot do better than follow the Parisienne, who never favours what are called extracts of flowers - carnation, lilac, mignonette, etc. She has learnt that the majority of these scents are made from petroleum or terpinol, and have nothing in common with the names they bear. Let us follow her in her selection for spring. She chooses "Tsao Ko" or "Zicky" [sic] for her perfume for her morning ride in the Bois "Fleur Qui Meurt" for a dinner party, and "Jardin de Mon Curé" for the Opera. If you are passing through the Rue de la Paix, call in at Guerlain's and judge how exquisite is her taste."
"I am absolutely essential and utterly irresistible. I am the chic and very glamorous perfumed creation by Guerlain. My fragrance is a fresh and swirling floral lace, embroidered with sparkling fruity notes. My glass showcase is the legendary "heart-shaped" bottle, which has been boldly reinterpreted with a modern touch. Its crystalline transparency, tinged with a delicate, powdery pink, reveals a silhouette of my sophisticated little strapless dress, ready to dance!