Hello and welcome! Please understand that this website is not affiliated with Guerlain in any way, it is only a reference site for collectors and those who have enjoyed the classic fragrances of days gone by. All trademarks belong to their respective owners. The main objective of this website is to chronicle the 200+ year old history of the Guerlain fragrances and showcase the bottles and advertising used throughout the years. Let this site be your source for information on antique and vintage Guerlain perfumes. Another goal of this website is to show the present owners of the Guerlain company how much we miss many of the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances! I invite you to leave a comment below (for example: of why you liked the fragrance, describe the scent, time period or age you wore it, who gave it to you or on what occasion, what it smelled like to you, how it made you feel, any specific memories, what it reminded you of, maybe a relative wore it, or you remembered seeing the bottle on their vanity table), who knows, perhaps someone from the current Guerlain brand might see it. If you have any questions, please send all images of your bottle and pertinent information directly to me at cleopatrasboudoir@gmail.com. I will try to assist you the best I can.

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Wednesday, January 30, 2013

Vere Novo by Guerlain c1895

Vere Novo: created in 1895 by Jacques Guerlain. The name "Vere Novo" (Latin for Spring) is derived from the Victor Hugo poem, also titled, Vere Novo.








Vere Novo: The Genesis of Butterflies (Translation by Andrew Lang (1844-1912) from Poetry-Archive.com.):
The dawn is smiling on the dew that covers
The tearful roses; lo, the little lovers
That kiss the buds, and all the flutterings
In jasmine bloom, and privet, of white wings,
That go and come, and fly, and peep and hide,
With muffled music, murmured far and wide.
Ah, the Spring time, when we think of all the lays
That dreamy lovers send to dreamy mays,
Of the fond hearts within a billet bound,
Of all the soft silk paper that pens wound,
The messages of love that mortals write
Filled with intoxication of delight,
Written in April and before the May time
Shredded and flown, playthings for the wind’s playtime,
We dream that all white butterflies above,
Who seek through clouds or waters souls to love,
And leave their lady mistress in despair,
To flit to flowers, as kinder and more fair,
Are but torn love-letters, that through the skies
Flutter, and float, and change to butterflies.

Fragrance Composition:


What does it smell like? It was classified as a floral woody fragrance for men and women.
  • Top notes: bergamot, cassie, acacia, mimosa, saffron
  • Middle notes: jasmine, violets, galbanum, heliotrope, hyacinth, rose, honey, snow bells, narcissus,
  • Base notes: civet, guaiac, vanilla, leather, woody notes, balsam, musk, ambergris, pine

Bottles:





Fate of the Fragrance:


Still sold around 1935 and possibly up until around WWI. Discontinued.




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