Hello and welcome! Please understand that this website is not affiliated with Guerlain in any way, it is only a reference page for collectors and those who have enjoyed the classic fragrances of days gone by.

The main objective of this website is to chronicle the history of the Guerlain fragrances and showcase the bottles and advertising used throughout the years.

However, one of the other goals of this website is to show the present owners of the Guerlain perfume company how much we miss the discontinued classics and hopefully, if they see that there is enough interest and demand, they will bring back these fragrances!

Please leave a comment below (for example: of why you liked the fragrance, describe the scent, time period or age you wore it, who gave it to you or what occasion, any specific memories, what it reminded you of, maybe a relative wore it, or you remembered seeing the bottle on their vanity table), who knows, perhaps someone from the current Guerlain brand might see it.

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Wednesday, January 30, 2013

Fleur de Feu c1948

Fleur de Feu: (Flower of Fire) Created by Jacques Guerlain in 1948, in USA in 1949, the name comes from the idea of flowers rising from the flames – like a phoenix. This was Guerlain’s first perfume after the World War II. Also created to celebrate Guerlain's 120th anniversary. Packaged in a fluted crystal bottle encased in a chest of grey suede embellished in gold.




Barrier Miner (Broken Hill, NSW : 1888 - 1954), Monday 12 February 1951, page 8



Fragrance Composition:


What does it smell like? It is classified as an aldehydic floral fragrance for women. Spicy flowers layered over the Guerlinade accord.
  • Top notes: aldehydes, honey, jasmine, bergamot
  • Middle notes: jasmine, lily of the valley, rose, ylang ylang, violet, musk, sandalwood, sweet acacia
  • Base notes: heliotrope, tonka, vanilla, orris



The New Yorker, 1950:
"Fleur de Feu, a fragrance or rare fascination, combining the delicacy of flowers with the drama of flame in this compelling bouquet. 2/3 oz $14.00."

Fleur de Feu retailed for $14, $24 and $45 in 1951.

Bottles:


Presented in a 2 ½ oz and 4oz bottle called by the same name.


Also available in ‘Capsule’ flacon, the quadrilobe flacon (parfum), the Goutte flacon (eau de toilette) and the Montre flacon (eau de cologne).




photo by ebay seller voldenuit2






photo by ebay seller moschino69


Photos by agspoincare, ebay and hpprints.

Fate of the Fragrance:


Still being sold in 1959. Discontinued, date unknown.



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